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In addition to raising their MMA, they also raised their CD rates. Their 1-year CD is now 5.10% APY. The only bad thing is a $10K min.
Even though their MMA rates have lagged before this, they've done a good job at keeping the CD rates competitive. That's the main reason why I opened a money market account last year. It makes it easy to fund the CD.
With their high MMA rates, CD rates and a referral bonus better than ING, they're going to give ING, HSBC and Emigrant a run for their money.